Dear customers,

Allow me to introduce myself. My name is Michal Auřednik, a happy husband and father of a beloved son. It is my pleasure to introduce you to Adon Jewellery. My vision and passion is to build a brand-new, trendsetting jewellery brand which provides affordable alternatives to diamonds, while also offering high-quality handmade products crafted with incredible attention to detail.

I founded Adon Jewellery back in 2014 when the world’s first Amora gem had been introduced to the market. Adon is currently the only brand which uses Amora gems as central gems, with diamonds as side gems atop beautiful gold and platinum rings.

The intention for Adon is not to create hundreds of generic pieces every month. Instead, we work closely with our customers to offer hand-crafted, bespoke creations. We love to work closely with our customers, many of whom become our friends over time. For us, meeting people from all over the world is part of what Adon is about.

With this in mind, I would love to invite you to become a part of our extended Adon Jewellery family. I’m here to help you with your purchase, to advise you on custom jewellery designs or even simply talk on matters unrelated to jewellery!

Please feel free to contact me with any query or request you may have, and I will be more than happy to assist you. The ring you see below is an engagement ring – I proposed with this very ring, and she said yes.

Allow me to wish you a brilliant day.

Yours faithfully,

Michal Auředník, Company CEO


Our journey began in 2014 with the discovery of the Amora gem. After just one look, we understood that this unique gem was deserving of its very own brand. From here, Adon Jewellery was created to exclusively showcase the incredible gem in a special collection. It’s designed for those who have dreamed of owning a diamond without the hefty price tag that comes with it. With Amora, you can own a gem which is more reflective than a diamond, tougher than a diamond and expertly cut to offer the same sort of brilliance – all at considerably lower cost.

Each of these environmentally friendly, lab-created luxury gems is manufactured and set by hand by our very own team of skilled professionals who will do everything to match your design specifics. Amora gems are currently in limited supply, which is why we are building our collection at a slow pace: this makes our collection even more exclusive.

We don’t just produce gems to the highest possible standards. We go one step further and provide exceptional customer service to make our customers feel every bit as special as their new piece of jewellery. Why not set the trend among your friends and become the first to own an Amora gem? Wear it with pride and follow the Adon Jewellery mantra of showcasing new fashion in your area.

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